The manufacturing world is in flux. The evolving expectations of consumers are causing change throughout the industry. This is as a result of consumers being better informed and having more choice, thanks to the Internet and new communications channels. Customers do more research before they buy and go to the vendor knowing what they want rather than asking what they need. Because of this, consumers have a growing influence on what manufacturers end up delivering.

Due to this change in consumer behaviour, we are seeing a seismic shift in the way products are being designed and manufactured. Manufacturers need to accept that the customer is king, that they are living in an increasingly competitive world and that they need to design and validate their products and solutions more quickly and accurately to survive and thrive. They need to understand that the future is already here and must take action now to make sure they can be a part of it. Digital prototyping will enable them to transform their product development cycle, drive a competitive edge and reach this hallowed future.

That’s where digital prototyping comes in. Digital prototyping is not just 3D; it goes beyond that. It lets manufacturers design, visualise and simulate products rapidly and cost-effectively. This goes across the whole development workflow from concept through design onto engineering; manufacturing; sales and marketing and after-sales service. It’s a fully-connected process founded on collaboration and can go as far as automating repetitive tasks, capturing the knowledge in the designer’s head and ensuring it can be deployed downstream to drive efficiency benefits.


This whitepaper covers:

  • What is Digital Prototyping?
  • The 6 stages of the Digital Prototyping process
  • The benefits of Digital Prototyping
  • Why it’s so important to embrace Digital Prototyping if you want to stay ahead of the game

Written by our Director, Simon Ordish.


Download the Whitepaper

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